Matilde Peixoto
At my design internship at SCG, I worked alongside the design and marketing team, and assisted in design tasks that helped build and strengthen SCG’s brand presence. The role involved creating social media content for SCG’s Instagram, Facebook, and LinkedIn, supporting their brand development, and editing photos and videos for online use.
These are carousel posts that were used to introduce SCG's Mini Provision before it opened at the end of summer through SCG's Instagram and Facebook. SC Mini is one of SCG's provisions located in surrey for children ages 5 to 11.
These are carousel posts that were used to introduce SCG's SC Surrey Provision before it opened at the end of summer through SCG's Instagram and Facebook. SC Surrey is one of SCG's provisions for teenagers aged 11 to 16.
I made of document feature for Sporting Chances Group (SCG) to be posted on their Linkedin. This document feature detaild what SCG is, their vision, quotes of student expereinces and contact details as a way to introduce themselves.
I devised an algorithm-based social media content strategy, which was founded on posting consistently and engaging thoughtfully. On LinkedIn, comment meaningfully on others’ posts and vary content with text, images, and videos. On Instagram, use researched hashtags, respond to comments within hours, and maintain a regular posting schedule. On Facebook, humanize your brand by sharing behind-the-scenes content and engaging with groups through polls and questions.
